The Story
MOON Berlin was founded by Christian Bruns already in 2010 when he started to deal with innovative ways of production developments of the future.
In January 2011 the first collection was presented during Berlin Fashion Week, which had a lot of international press. The collection was presented as one of the highlights of the Fashion Weeks from Milan, London, Paris and New York in the International Herald Tribune and the New York Times.
Afterwards there were exhibtions and fashion shows in Paris, Milan, Los Angeles, Warsaw, Las Vegas, Vancouver, Beijing, Jakarta, Budapest and lots more.
In the past, among other things, cooperation with:
Grundig
Fraunhofer Institut
C&A
NASA
IBM
BIKINI BERLIN
The Mission
To fill the gap between innovative developments and the natural needs of people - that's our claim.
In this type of approach, we are developing modern, long-lasting products that satisfy more than the needs of short-term trends.
The Products
Conscious Courage for simplicity emphasizes the carrier.
Our products come as far as necessary in the foreground, but behave as unobtrusive as possible. We have a commitment to quality, timelessness and awareness for sustainable action.
In 2015, MOON Berlin was the first to introduce an elegant heated cashemere coat, with a batterypowered heating system.
Clothes that Dazzle
MOON Berlin combines wearable technology with its premium ready to wear fashion. The fashion label is interestingly distinguished due to the subtle electronic lighting effects that are integrated into parts of the collection, to highlight this innovative endeavor. They are powered by rechargable batteries for more than 15 hours and can be switched on and off. Every piece is unique and made by hand from finest leather and patented woven fiber optics developed by specialists in Berlin & Milan.
The Design
Filtering out the essence of modern trends, looking back to quotations from the history of art and culture, forms our approach to design. Figuring out what products really enrich the people sustainably, that is our task.
From this process, we develop favorite components with a long-lasting message, from which the customer can be reassured that these products will enrich his or her life in the future. We always link ourselves to the existing situation, and only continue in developing products where this makes sense. Fast-moving innovation in isolation from the background in the history of culture, art and design can’t be found in MOON Berlin.
Intelligent Sustainability
Fair production and payment worldwide. Sustainability means more than the consumption of natural, organic products. It means conscious and reduced consumption of the limited resources of our planet.
For this, we create timeless, top-quality products of long durability and devote our efforts to providing innovative, resource-saving production processes on fair terms
Progress
Progress really means progress for us - not just mere lining-up of product innovations and ever-changing trends.
We really try to filter out what innovations really point to the future.
Deliberate Understatement
A conscious commitment to simplicity and timeless, relaxed design that, once again, puts people in the foreground.
A conscious step to deliberate reduction in the form of a definite decision to exclude resource exploitation by fast fashion, which is flooding the markets increasingly rapidly, and in this way will quite deliberately seduce consumers to more and more consumption.
What we do
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Search for trends in Fashion & Technology area
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Filtering and verification of these currents
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Product development to target specific groups / coordination of product innovations to meet the needs of the people and the market
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Product development, sourcing and quality management
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Development of holistic concepts (market research, design economic design and development)
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Consulting and collaborations
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Lectures; workshops and teaching